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Don't lose prospects on your home page. Use a USP.

Why You’re Losing Prospects on Your Home Page

Posted on 05.16.20 | Barbara Chaney | Leave a Comment

Your business website is finally done. It looks beautiful, has good content and seems to tick all of the boxes. But it's not bringing in leads. And visitors are bouncing from the home page. Sound familiar? If so, it's because your home page isn't answering the right questions. Read More

Are You Tapping in to the Content Marketing Explosion?

Posted on 02.09.12 | Barbara Chaney | Leave a Comment

As Mashable and others say, we're in the midst of a content marketing explosion. If you haven't heard of the phrase "content marketing," know that it's the latest term used by marketers and writers. Read More

WordCamp Miami in 2011

WordCamp Miami: You’re a Publisher Now. Start Thinking Like One

Posted on 05.27.11 | Barbara Chaney | Leave a Comment

WordCamp Miami this year offered some great sessions on developing and marketing WordPress blogs. I had fun, took lots notes and heard some great speakers. Here are a few of their tips… Read More

WordCamp Miami

Going WordCamping at WordCamp Miami

Posted on 03.04.11 | Barbara Chaney | 2 Comments

OK, so "WordCamping" isn't a real word, but it should be! If you use WordPress for  your site or blog, you may have heard about WordCamp. It's a conference on everything WordPress Read More

Getting testimonials from happy customers

How to Get Kick-Butt Testimonials

Posted on 07.20.10 | Barbara Chaney | Leave a Comment

How often do you ask for a testimonial from a client and get something like this? “Bob and his team at ABC Contracting were fabulous. We had a great experience and look forward to working with them again.” Many people would be happy with this testimonial. My opinion? Meh, it doesn’t suck, but it could be better. Read More

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